Steve Jobs Offers World "Freedom From Porn"

[Xile]

I didn't plan to pick a fight with Steve Jobs last night. It just sort of happened: An iPad advertisement ticked me off; I sent the Apple CEO an angry email; he told me about "freedom from porn."

The electronic debate proceeded from there.

Of course, there was a bit more to it than that. There's the context: Jobs' legal fight with my employer Gawker Media, over the handling of an iPhone prototype; my long-simmering worries about Apple's growing power to limit self expression through its lockdown on iPad apps; and the fact that my wife, who might normally (and quite sensibly) veto the idea of spending Friday night sending email flames, was out of town.

So in retrospect I was primed to lash out. But there was some serendipity too: Watching a new episode of 30 Rock on my digital video recorder, I somehow failed to skip over an Apple ad I'd never seen before, one that billed the iPad as nothing less than "a revolution." You can see an excerpt of the ad at the bottom of this post.

With a Stinger cocktail at my side, I dashed off a short, pointed question to Jobs' well-known email address.

A few hours later—after midnight here in California—he got back to me. And I got back to him. And so on.

I didn't identify myself as a writer for Gawker in my initial email, sent from my ryantate.com email address. But, as you'll see in the exchange below, I eventually made my affiliation clear, and Jobs didn't seem bothered. Between that and the fact that Jobs regularly uses emails to disclose new information to the public, knowing full well recipients now regularly make the exchanges public, I feel fine reproducing the thread below.

It's a feisty discussion, as you'll see. And heated, especially on my part.

Rare is the CEO who will spar one-on-one with customers and bloggers like this. Jobs deserves big credit for breaking the mold of the typical American executive, and not just because his company makes such hugely superior products: Jobs not only built and then rebuilt his company around some very strong opinions about digital life, but he's willing to defend them in public. Vigorously. Bluntly. At two in the morning on a weekend.

As much as Jobs and his actions anger me, and as harsh as I was to him, I came away from the exchange impressed with his willingness to engage.

Gawker.com

Nel link c'é il botta e risposta via mail, devo dire che è interessante vedere un personaggio così importante rispondere direttamente alle domande, a volte stupide, senza passare dai PR, non sarà mica una nuova strategia di marketing?!

[SalgerKlesk]

e' lui.

[MacNeo]

Originariamente inviato da SalgerKlesk

e' lui.

se non l'hai visto fisicamente scrivere le email, può essere chiunque del suo gruppo di PR a gestire quella casella di mail.

[SalgerKlesk]

Originariamente inviato da MacNeo

se non l'hai visto fisicamente scrivere le email, può essere chiunque del suo gruppo di PR a gestire quella casella di mail.

Vabe' ma l'ha sempre detto che e' lui, la cosa si sa da anni. Non vedo che motivo avrebbe di far rispondere altri, per me si diverte.